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Our aim? Solutions. From redefining sourcing, increasing discovery and engagement, to extending visibility — this is the premier destination for all your sourcing needs. It starts here.

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EVENTS

Whether you're creating your first piece or scaling your business, this is where it starts. Our in-depth industry experience merged with innovative solutions, allows you to network in a way that is suited to the fast and ever-evolving pace of the fashion industry.

LAS VEGAS

August 18-20, 2025

Connect with a global community of manufacturers, suppliers, brands, and retail buyers, while learning about key industry insights and supply chain efficiencies. Interested in exhibiting and showcasing your products and services to thousands of brands and buyers? APPLY TO EXHIBIT »

NEW YORK

September 14-16, 2025

SOURCING at MAGIC is now serving a new Northeast market centered at the fashion capital of the US in New York City, focusing on supply chain efficiency, small batches, and speed to market. LEARN MORE »

 

EDITORIAL

Ready to discover all that SOURCING at MAGIC has to offer? From sustainability practices, to technology and innovation, to fashion entrepreneurship and business insights, our community of industry thought-leaders and insiders consistently generate new ideas and insights. This is your direct access to the pulse of SOURCING at MAGIC.

COUNTRY GUIDE: EGYPT 

Learn about Egypt's manufacturing specialties, production benefits, and more in our recently updated Country Guide.

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SOURCING 101 EDITORIAL

Prepare to source like a pro. Whether you're a career professional or a budding designer, SOURCING at MAGIC Las Vegas caters to all business needs. Review our event checklist for all the tools you need to invest in the right partners, products, and processes.

EXPLORE »

SOURCING 102: MAKING IT REAL

Launching a business requires several essential steps (and some expert guidance) and instituting some foundational business practices to ensure success. Here we get into critical aspects like company formation, asset protection, financing, production, and pricing strategies..

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RESOURCES

Tap into our trend forecasting, thought-provoking discussions, and industry insights to spark fresh perspectives and facilitate more strategic planning for fashion professionals.

FASHION & TECHNOLOGY IN 2025 REPORT

Discover where fashion is headed, why technology matters for every professional, and how solutions and strategy are steering the industry into 2025 and beyond.

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FASHION TECHNOLOGY FOUNDATIONS: ARTIFICIAL INTELLIGENCE  

This report explores how fashion professionals at every level can prepare for both the new possibilities and the potential pitfalls of the artificial intelligence era. 

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SS26 MATERIAL SOURCING TRENDS

Acting as an intro to the season join this live session to explore trends in raw materials, constructions, and new color directions across apparel, footwear, and accessories that designers and brands will need to know as inspiration for SS26 collections.


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OUR COMMUNITY

Success starts with connection. Our strong global reach, vast network and engaged and passionate audience are what sets SOURCING at MAGIC apart from other industry events. Ready to connect? Follow @sourcingatmagic for up-to-date event updates and exclusive content.

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