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SOURCING at MAGIC, New York - Sep. 22 - 24, 2024

SOURCING at MAGIC is now serving a new Northeast market centered at the fashion capital of the US in New York City. With a focus on supply chain efficiency — specifically small batches and speed to market, SOURCING at MAGIC New York offers contemporary and advanced contemporary wholesale brands and retail buyers access to a hand-curated selection of fashion manufacturers, suppliers, service providers, technology and sustainable solutions.

WHAT IS SOURCING AT MAGIC NEW YORK?

Whether you are a fashion entrepreneur, brand, manufacturer, retailer, sourcing professional, or technology provider, SOURCING at MAGIC offers a platform where you can connect with likeminded professionals, foster meaningful connections, grow your business, and discover the latest in apparel and footwear supply chain services, materials, and technologies.

SOURCING at MAGIC redefines sourcing and buying solutions for the ever-changing fashion industry. Increase discovery, maximize shopping experiences, and find new innovative solutions through thoughtfully organized merchandising and engaging product demonstrations.

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CATEGORIES SERVED

A variety of contemporary product categories can be found on the SOURCING at MAGIC New York show floor allowing for sourcing professionals to connect with a diverse and global community of manufacturers, suppliers, and technology providers.

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Men’s & Women's Sportswear

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Contemporary Streetwear

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Athleisure

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Handbags & Accessories

Footwear

Women’s Footwear

HGB

Home, Gift & Lifestyle

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Fashion Technology

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Sustainable Solutions

SOURCING COMMUNITIES

Thoughtfully merchandised areas on the show floor allow for like-minded companies – and individuals – to discover, be discovered, and grow together while enhancing the customer experience.

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Fashion Technology

As technology quickly transforms the business of fashion and how we source, design, and manufacture, SOURCING at MAGIC continues to be the influential hub where the industry discover new technologies and solutions to better their business practices, strengthen their supply chains, and optimize their product lifecycle.

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Sustainability + Social Good

Responsible production, nearshoring, and incorporating sustainable and alternative materials continue to be top-of-mind for consumers and fashion businesses alike. SOURCING at MAGIC provides the opportunity for businesses to collaborate and focus on building a more sustainable future through our verified sustainable exhibitor program in partnership with Hey Social Good which cross checks business practices against the United Nations 17 Sustainable Development Goals.

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Fashion Entrepreneurship

SOURCING at MAGIC is where you come to be inspired and plan the next steps for your growing business. Whether you’re just starting out or you’re a seasoned industry veteran, there’s opportunity for education, partnership, and connection at our events.

IMPACT

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To avoid further green washing in the industry, SOURCING at MAGIC’s Sustainability program has aligned with the United Nations’ 17 Sustainable Development Goals and partnered with Hey Social Good to review and verify exhibitors’ commitment to social and environmental responsibility. Each self-identified sustainable applicant is vetted through an assessment of their business practices to determine the validity of their sustainability claims. When awarded VERIFIED SUSTAINABLE, attendees can be confident that these businesses align with the UN’s 17 sustainable development goals, give-back programs, and are committed to social good practices. By doing so, SOURCING at MAGIC is supporting the industry by offering this program which guides exhibitors on their journey to becoming more conscious and intentional with their practices.

SOURCING at MAGIC New York Attendee Registration Coming Soon

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